NEW! Library Vlog #1: Wooclap

by | 8 Nov 2018

The University Library has started a new way of communicating with you: the UM community. From now on, you can follow our brand new vlog series in which we cover a wide variety of topics. Think about news on events, information about library services, such as workshops, databases, and EleUM and of course about all the trending topics in research and education.


Playful, innovative with a personal touch

By starting this vlog series, the library hopes to reach a larger audience in a playful and innovative way. Using video as a way of communicating, addresses the different ways in which people like to consume content. In fact, more and more people are watching online videos. YouTube is becoming a main source over traditional television or even Netflix and according to recent stats: four times as many customers would prefer to watch a video about a product than read a product description.

Furthermore, a vlog adds a personal touch. Our vloggers are not actors; they are UM teachers, researchers and supporting staff from our own UM community, making the content much more relatable. Finally, this vlog also allows us to share our knowledge and information about services in a meaningful way, through videos about a wide variety of topics directed at all employees and students of Maastricht University.



Watch our first vlog below. And don’t forget to subscribe to our channel!


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